InLinkUK Launch

A partnership between BT, Intersection and Primesight brought InLink to the UK. The already successful Wi-Fi hot spots positioned across New York City needed a unique brand positioning for the UK market while still maintaining its close connection with the US brand.

Managing relationships between design teams across different companies and countries, we formed a visual narrative that could be rolled out across the UK.

Output included print and presentation materials as well as animations, videos, and community focused ad creation.

In 2018, I created 2 Campaign magazine cover wraps to further publicise InLinkUK’s unique advertising opportunities.